What will remain in our shopping habits from the significant experience of the lockdown? Will we be able to seize the opportunity to adopt more sustainable models or will we fully return to the old patterns? An analysis recently carried out by Tiendeo.it, a company that deals with digital marketing for large-scale distribution, shows some interesting trends for the near future. The consumer, in addition to being attentive to the price, will have an eye for the "eco" dimension of his shopping; for example, say from Tiendeo.it, "the crisis has shown a greater interest in the fight against climate change: eco-sustainability acquires importance both in terms of personal values and in terms of business.This interest is reflected in a change in preferences on the part of consumers, who direct their gaze towards companies that adapt to these innovations. Only companies that will be able to respond to these needs will be able to win the trust of consumers". It also increases the attention to the origin and quality of food, preferring the "made in Italy", also for the help given to local trade and national products. Finally, among the consumption habits that remain (or are candidates to remain) also the planning of purchases in a more sustainable way, with the consequent reduction of food waste. A series of "good practices" which, in addition to protecting health and wallets, could make an important contribution to reducing the impact of consumption on the state of the environment.
Source: Help Consumatori